Quality. Impact. Results.


Our Why

Quality over quantity. Impact over fame. Results over click bait. Regardless if your goal is to step on stage for a physique competition, to lose weight and improve your health markers or dominate the platform of a strength sport, we want to create the best experience for every client. Not only with our service and attention to detail, but how we educate our clients through the process. Education is key for long term results and actually understanding the process. ‘Do this because I said so’ is not an appropriate or logical long term approach; and we are here to change that.


We are here to redefine what healthy means to you. The current narrative in the health and fitness space is muddied with garbage advice and questionable practices. People selling the dream without the work or putting your long term heath at risk for a quick fix. Team LoCoFit brings an intelligent approach to online coaching by blending both evidence based practices with years of experience. We value scientifically proven methods, but do not discredit in the trenches experience. We feel that in order to provide you with the most value, you cannot have one without the other; regardless of your goal. By providing quality service and using this intelligent approach, we are working towards our ultimate goal of redefining healthy, one person at a time.


  • “It was also extremely important to me that I had someone who focused on the mental aspect, as well as the physical and they do just that. We have been through a reverse diet and now a cutting phase, and will be reversing again, with the plans to step on stage at some point in the future. Just by being supportive and encouraging, they have helped me overcome my body image issues and have improved my relationship with food. I am so grateful to be a part of Team LoCoFit and I can’t thank them enough!”

    – Christine Denaro

  • “Team LoCoFit has totally changed my outlook towards bodybuilding in general. As soon as I started working with them, they knew exactly how to attack my goal of becoming an IFBB Pro. Working together in the off season was a key factor in my success, as getting calories up was a necessity. We started prep with plenty of time to sustainably cut calories and allow enough time for setbacks and stalls, which are inevitable. I cannot say enough positive things about Team LoCoFit as a whole. We accomplished my goal of becoming an IFBB Bikini Pro and I cannot wait to see what else we can accomplish together!”

    – Taylor Sova

  • “I decided to switch to Team LoCoFit because I wanted someone who had more experience and expertise to help me with my long term goal of competing at a serious level. Not only do they understand the struggles that you encounter as a bikini girl, but they listen to you and are very supportive. I feel like I can be 100% honest and if something goes wrong they are there to help me get back on track. I highly recommend Team LoCoFit and I cannot express how lucky I am to have them in my corner.”

    – Marie Cone

  • “As a lifestyle client my experience working with Team LoCoFit has been nothing short of amazing. They are extremely knowledgeable, helpful, and make the process enjoyable. Their guidance and education has improved my fitness and health. For the first time I not only started to see the results I never thought were possible, so quickly, but I also was understanding the science behind it all. The confidence I now have is all due to Team LoCoFit.”

    – Sonia Jaswal

  • “I knew they had the knowledge and the real desire to help their clients both prep and reverse in the healthiest manner possible. We had a long dieting phase that lead to my big WIN at the NPC North American Championships where I earned my IFBB Pro card! They knew my goals and we strategically plotted the path to get the JOB DONE. I am forever grateful to Team LoCoFit and trust their knowledge and strategies for a successful and winning competition prep!”

    – Rose Marie Fries

  • “Team LoCoFit is the absolute best. Not only are they educated and professional, but their coaches are experienced, as both a coaches and athletes. I have had the pleasure of being coached by them for over year, through both reverse diets and a fat loss cut. Now, I am reversing in preparation of doing my first bikini completion! Competing is something I always dreamed of doing but never felt I could, or should, until they helped me bring my body and mind to a healthier place. With their honesty, as well as vast knowledge, I have total trust if I put in the work, they are going to get me where I want to be!”

    – Samantha Hall

  • “While we are still working towards our end goal, I have experienced so many firsts along the way. My first time wearing a bikini in public, my first time ever fitting into a small/x-small, my first time eating enough food, and (most importantly) the first time I have realized that for so many years I was fighting against my body rather than working with it to run optimally. They have done such an amazing job of guiding me through this process, normalizing my feelings, and treating me like family. We are not working on MY goal, we are working on OUR goal. Let me tell you, the best is yet to come! Big thank you to Team LoCoFit for everything they do, I am so appreciative of how they have changed my life.”

    – Nicole Calderone

  • “Team LoCoFit has helped me develop habits that have repaired my relationship with food after many years of the binge and restrict cycle. Even after a long competition prep, I am proud to say I have not fallen back into binge eating post show. With customized training, I have also been able to make great gains in all the right places. Laurin and her team truly care about the overall health, physically and mentally, of their athletes, not just placings on stage.”

    – Ashley Champagne

  • “I have my life back. I finally feel like ME again. I am hitting PRs and lifts that I have NEVER hit before. My skin looks the best it’s looked in years, energy is high, mood is remarkably better, and I am sleeping better than I ever have. I could not be happier. They GET it, they’ve been there, and I truly feel that they have my best interests at heart. I feel more than confident that we are going to do great things together! The NPC better watch out!!”

    – Erin Kamm

  • “When I was researching coaches, I knew I wanted someone who truly cared about my health (mental & physical) as well as someone who followed a flexible dieting, IIFYM approach which is how I stumbled across them. One thing I truly love about the team is that they know how to listen to your feedback and make adjustments necessary for you and your success; and they will never put your health at risk. I know that there are a lot of competitors that unfortunately experience bad coaches but I am forever grateful that I stumbled across LoCoFit.”

    – Caitlyn Block

  • “In the beginning It took a few months to change my mindset from negative to positive. I still have my moments where I jump in that negative mindset but every time they are there to knock that out of me no matter what I’m going through. My relationship with food is a complete 180! I felt stuck with having this love hate relationship with food, beating myself up if I binge ate or had a simple cookie from previous competition dieting. I’m currently doing my first competition prep with them and I can say this has been the best prep I have ever had! I cannot thank them enough for everything Team LoCoFit has provided for me!”

    – Gloria Rosas

  • “We have probably gone through damn near almost every obstacle, every high and every low since we began working together. What I can say is that through this entire year they never once left my side, didn’t hesitate to be thorough and prompt with every check-in, continued to provide beneficial education, were always more than willing to adjust, NEVER sugar coated anything and always told me everything I NEEDED to hear vs what I wanted to hear. They are the overall complete package that each competitor/client DESERVES from a coach. It’s been an honor to work with such a wonderful team and I’m excited for my future working with LoCoFit!”

    – Jessica Brewer

  • “It has been a long journey for me to find a coach that I feel like has the ability to take my physique to where I want to go. Credentials and experience aside, getting the results is one aspect of a successful coach, but I care a great deal about how we get there as well. They know when to be empathetic and when to dish out the ‘tough lovin’. They provide a program that will make you want to try hard, and have fun at the same time. At no point do I feel like I am suffering, I have ZERO #fomo, and I feel that my knowledge of my body, how to sense the signals is continuously building with each and every single check in. I actually look forward to the emails with my check in responses! Simply cannot say enough great things about working with LoCoFit.”

    – Judy Lei

  • “Laurin is a very knowledgeable coach, not only because of the effort she puts forth learning about her job, but also because of her personal experience as a competitor. I fully trust Laurin to make the best, most educated decisions for me that have my best of interest in mind as well. Laurin puts her job and clients at the top of her priority list, whether it be furthering her education or making sure that she is there for her clients. Not only does she do a great job of coaching me but she inspires me to work harder. I’m incredibly grateful to work with such an awesome and intelligent team. Thank you Laurin for being inspirational, motivational, knowledgeable, and relatable. You’re are truly doing great things, and you don’t know how much you mean to me!”

    – Maddie Marascalco

  • “Aside from having the knowledge necessary to administer safe and effective individualized programs, they has the best intentions for every client. They do not only respond to weekly updates, but use them as a tool to educate their clients. They keeps their clients grounded with realistic expectations. They have encouraged me to go outside of my comfort zone with my diet and training and it has resulted in a repaired relationship with food, a body that is properly fueled and functioning, and a passion for others to love themselves “through thick and thin.” I could never stress enough how much of a life-changing experience it has been to have them by my side.”

    – Olivia Polk

  • “One of my favorite things about having Laurin as a coach is her attention to detail. She covers every little detail from reverse dieting, to contest prep, to stage presence with each client and it has made a world of difference for me this year. I also love that she truly cares about every one of her clients. Her ability to educate her clients while keeping expectations realistic is amazing and I truly appreciate her passion for helping others. I can’t put into words how thankful I am to have Team LoCoFit by my side in my journey to my Pro Card and I would recommend her as a coach to anyone looking to achieve their fitness goals!”

    – Jenna Potter

  • “I came across Team LoCoFit during my search for a nutrition/training coach to help me reverse diet my way back to a healthy metabolism, and eventually lead me through my next NPC bikini prep. It took about 30 seconds for me to know Laurin was going to be my coach and to this day I could not be happier with my decision to work with this amazing woman. Not only does she have all of the impressive education credentials, but also she is a genuine, down to earth woman who sincerely cares about each and every one of her clients. Her attention to detail, prompt response time, upbeat personality, and continued desire to learn make her the entire package.”

    – Lauren D’Errico

  • “Team LoCoFit’s philosophy to dieting is a concept I can get on board with. Being a registered dietitian, it is important to me that other aspects of prep and off-season process are addressed; not just getting shredded or staying stage lean post-season. Communication is another aspect to Team LoCoFit that ranks high compared to other teams I’ve worked with. Lastly, THE TEAM! Again, I have been part of a bigger team and the relationships I have cultivated with Team LoCoFit blows them out of the water. We are connected, supportive, and when you feel like eating all the food, they are there to motivate you to stay on track. I cannot be more grateful for this guidance on my personal journey.”

    – Katelyn Castro